Zoomlion Debuts at 2026 Brazil Agrishow for the First Time High-End New Energy Agricultural Machinery Attracts Attention in Latin America

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Categories： Press Releases & Features

Published：2026-05-07

Local time on April 27, 2026, the 31st Brazil Agrishow Agricultural Expo grandly opened in Ribeirão Preto, State of São Paulo. As the largest agricultural technology and trade event in Latin America and one of the most influential worldwide, Zoomlion’s first appearance at Agrishow marks a key strategic move to deepen its presence in Brazil and radiate across Latin America, demonstrating the company’s robust strength in accelerating the global expansion of its high-end agricultural machinery.

Local time on April 27, 2026, the 31st Brazil Agrishow Agricultural Expo grandly opened in Ribeirão Preto, State of São Paulo. As the largest agricultural technology and trade event in Latin America and one of the most influential worldwide, Zoomlion’s first appearance at Agrishow marks a key strategic move to deepen its presence in Brazil and radiate across Latin America, demonstrating the company’s robust strength in accelerating the global expansion of its high-end agricultural machinery.

At this exhibition, Zoomlion presented a full lineup of agricultural machinery, covering five major categories: hybrid power tractors, high-end tractors, grain combine harvesters, mini-excavators, and telescopic loaders. These products are precisely tailored to the needs of large-scale soybean and corn cultivation and diversified agricultural production scenarios in Brazil. Among them, the hybrid power tractor, equipped with Zoomlion’s self-developed MiDD advanced technology, aligns with Brazil’s green agricultural development trend, effectively reducing energy consumption and emissions, making it the highlight of the show. The grain combine harvester targets pain points in local grain harvesting, reflecting Zoomlion’s R&D capabilities rooted in localized demands. High-end tractors and mini-excavators further complete the full-process agricultural operation solution with reliable performance and intelligent control, fully showcasing the company’s advantages in the entire industrial chain layout.
During the exhibition, Zoomlion held a grand launching ceremony and product exchange conference, officially launching its flagship DV3504 hybrid tractor to the Americas market. Notably, this marks the first appearance of a hybrid power tractor at the Brazil Agrishow Agricultural Expo. The launch event attracted numerous exhibitors, dealers, and end-users for on-site observation and technical consultations. An end-user major client shared excitedly: “This hybrid high-horsepower tractor was tested in Brazil before the exhibition. I test-drove the DV3504, and it was amazing—its operating performance is incredible, the ride is super comfortable, and I have never driven a better tractor!”

Zoomlion’s high-profile appearance at the Brazil Agrishow Agricultural Expo with blockbuster products is a vivid practice of implementing its “High-End, International, New Energy” agricultural machinery development strategy, and a crucial step in accelerating the global expansion of agricultural machinery. Leveraging the platform of Brazil Agrishow, Zoomlion not only showcased product portfolio solutions tailored to Brazil’s market needs but also built a bridge for in-depth communication with local customers.
Going forward, Zoomlion will rely on the resources of its Brazilian subsidiary and manufacturing plant to build an integrated regional operation center integrating product exhibition, technical training, warehousing and delivery, and spare parts support. The company will continuously optimize its localized operation and service capabilities, contributing Zoomlion’s wisdom and strength to the modernization and green upgrading of Brazil’s agriculture.